Tony Chachere's vs Wurzpott · Bay Area shelf head-to-head
Tony Chachere's and Wurzpott, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Tony Chachere's carries more Brand PowerTony Chachere's is in more Bay Area grocersTony Chachere's fields the deeper lineup
Tony Chachere's
Wurzpott
29
brand power
19
9
products
5
3
categories
2
7
grocers
1
$4.71
avg price
$11.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Tony Chachere's▭ Wurzpott
Distribution · 30% of score29·4
W
carried in 7 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score53
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Tony Chachere's
only Wurzpott
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Tony Chachere's · 6
only Wurzpott · 0
no exclusive doors — everywhere Wurzpott is, Tony Chachere's is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Tony Chachere's · Wurzpott