Tony's Smoke House vs Echo Falls · Bay Area shelf head-to-head
Tony's Smoke House and Echo Falls, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Echo Falls carries more Brand PowerEcho Falls is in more Bay Area grocersEcho Falls fields the deeper lineup
Tony's Smoke House
Echo Falls
9
brand power
33
2
products
13
1
categories
1
1
subcategories
2
1
grocers
11
$22.50
avg price
$14.67
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Tony's Smoke House▭ Echo Falls
Distribution · 30% of score4·46
T
carried in 1 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Tony's Smoke House
no top category Echo Falls doesn’t also play in.
only Echo Falls
no top category Tony's Smoke House doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Tony's Smoke House · 0
no exclusive doors — everywhere Tony's Smoke House is, Echo Falls is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Tony's Smoke House · Echo Falls