Unique Snacks vs Stellar Snacks · Bay Area shelf head-to-head
Unique Snacks and Stellar Snacks, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Stellar Snacks carries more Brand PowerUnique Snacks is in more Bay Area grocersStellar Snacks fields the deeper lineupStellar Snacks sits further up the premium end
Unique Snacks
Stellar Snacks
39
brand power
44
8
products
12
2
categories
1
14
grocers
12
55.1¢
price per oz
$1.07
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Unique Snacks▭ Stellar Snacks
Distribution · 30% of score58·50
carried in 14 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Unique Snacks
only Stellar Snacks
no top category Unique Snacks doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Unique Snacks · 6
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Unique Snacks · Stellar Snacks
