Vine To Bar vs Host Defense · Bay Area shelf head-to-head
Vine To Bar and Host Defense, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Host Defense carries more Brand PowerHost Defense is in more Bay Area grocersHost Defense fields the deeper lineup
Vine To Bar
Host Defense
9
brand power
41
2
products
7
1
categories
4
1
subcategories
5
1
grocers
5
$7.79
avg price
$9.67
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Vine To Bar▭ Host Defense
Distribution · 30% of score4·21
V
carried in 1 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Vine To Bar
no top category Host Defense doesn’t also play in.
only Host Defense
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Vine To Bar · 0
no exclusive doors — everywhere Vine To Bar is, Host Defense is too.
only Host Defense · 4
both sides measured by the same instruments on the same shelves · see each brand’s full page: Vine To Bar · Host Defense