Vybes vs Sol-ti · Bay Area shelf head-to-head
Vybes and Sol-ti, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sol-ti carries more Brand PowerSol-ti is in more Bay Area grocersSol-ti fields the deeper lineup
Vybes
Sol-ti
22
brand power
39
6
products
14
2
categories
2
4
subcategories
6
8
grocers
12
55.5¢
price per fl oz
$1.65
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Vybes▭ Sol-ti
Distribution · 30% of score33·50
V
carried in 8 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score39·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Vybes
no top category Sol-ti doesn’t also play in.
only Sol-ti
no top category Vybes doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Vybes · 3
only Sol-ti · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Vybes · Sol-ti