Wild Tonic vs Lev's Original Kombucha · Bay Area shelf head-to-head
Wild Tonic and Lev's Original Kombucha, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Wild Tonic is in more Bay Area grocers
Wild Tonic
Lev's Original Kombucha
29
brand power
31
15
products
14
2
categories
2
7
grocers
3
36.0¢
price per fl oz
32.4¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Wild Tonic▭ Lev's Original Kombucha
Distribution · 30% of score29·13
L
carried in 7 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score71
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Wild Tonic
only Lev's Original Kombucha
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Lev's Original Kombucha · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Wild Tonic · Lev's Original Kombucha
