Wilder Seafood vs Orca Bay · Bay Area shelf head-to-head
Wilder Seafood and Orca Bay, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 1 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Wilder Seafood
no top category Orca Bay doesn’t also play in.
only Orca Bay
no top category Wilder Seafood doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Wilder Seafood is, Orca Bay is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Wilder Seafood · Orca Bay
