Zing Zang vs Tres Agaves · Bay Area shelf head-to-head
Zing Zang and Tres Agaves, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Tres Agaves carries more Brand PowerTres Agaves is in more Bay Area grocersTres Agaves fields the deeper lineup
Zing Zang
Tres Agaves
13
brand power
27
2
products
5
1
categories
3
2
subcategories
4
2
grocers
8
$7.24
avg price
$11.12
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Zing Zang▭ Tres Agaves
Distribution · 30% of score8·33
Z
T
carried in 2 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth · 25% of score15·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Zing Zang
no top category Tres Agaves doesn’t also play in.
only Tres Agaves
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Zing Zang · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Zing Zang · Tres Agaves
