Checking the price tag…

value end · priced above 31% of the chocolate chips aisle (per fl oz)
Toll House Milk Chocolate Morsels are made with 100% real chocolate, perfect for baking or snacking. This 11.5 oz package contains rich and creamy morsels that can enhance a variety of desserts.
measured Aug 30–Sep 27 · prices update as stores are re-measured
SF grocers that run chocolate chips deep but don’t carry Toll House yet — a natural next door.
17 storefronts across 9 grocers carry it · tap a pin to open the store.
stocked in the same aisle at the same grocers · widest co-carriage first · filed under Baking Ingredients here.






nearest neighbors by what the product is · regardless of where it sits.




