Reading the shelf…
Beech-nut runs 29 products across 2 categories, stocked in 4 of 24 Bay Area grocers. Its biggest footprint is baby food, at 10% of the shelf. A niche presence · Brand Power 38/100.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 4 of 24 Bay Area grocers. how many stores stock the brand.
29 products in the catalog. how deep the product line is (saturating).
spans 2 categories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Beech-nut (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Beech-nut · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Beech-nut in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Beech-nut product in stock, cheapest first.





























9 storefronts across 4 grocers carry it · tap a pin to open the store.
Bay Area grocers where neither the digital catalog nor our shelf photos show Beech-nut· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Beech-Nut Fruities Stage 2 Baby Food, Apple Peach & Strawberry, 3.5 oz Pouch · its most-distributed SKU (2 doors) in Baby Food Purees, the biggest opening. The closest open door is Mollie Stone's Markets · 5 rivals already on that shelf.
~5% average share on the shelves it competes on. how dominant it is where it shows up.
$2.95 average price. where it sits on price · context, not scored into Brand Power.
already on that shelf: happy baby organics, serenity kids, earth's best
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Beech-nutthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open = the store meaningfully carries that category (real depth, not a token SKU) and Beech-nut sells it elsewhere but has no SKU here.