Reading the shelf…
Pisqueya is a brand that celebrates the vibrant flavors of Latin Caribbean cuisine with a range of all-natural seasonings and hot sauces. Each product is crafted without preservatives, artificial coloring, or MSG, and is vegan, gluten-free, and non-GMO. With a focus on sustainable packaging and minority and women ownership, Pisqueya offers unique blends like the Adobo Latin All-Purpose Seasoning and the Passion Fruit Hot Sauce, bringing authentic Latin depth and zest to any dish.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 3 of 24 Bay Area grocers. how many stores stock the brand.
10 products in the catalog. how deep the product line is (saturating).
spans 1 category. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Pisqueya (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Pisqueya · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Pisqueya in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
the full Pisqueya lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.










7 storefronts across 3 grocers carry it · tap a pin to open the store.
Bay Area grocers where neither the digital catalog nor our shelf photos show Pisqueya· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Pisqueya Scotch Bonnet, Smoky Hot Sauce · its most-distributed SKU (3 doors) in Hot Sauces, the biggest opening. The closest open door is Rainbow Grocery Cooperative · 5 rivals already on that shelf.
~0% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 90% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
already on that shelf: yellowbird, cholula, melinda's
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.