Andytown Coffee Roasters vs Cat & Cloud. · Bay Area shelf head-to-head
Andytown Coffee Roasters and Cat & Cloud., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Andytown Coffee Roasters carries more Brand PowerAndytown Coffee Roasters is in more Bay Area grocers
Andytown Coffee Roasters
Cat & Cloud.
34
brand power
23
8
products
8
1
categories
2
3
subcategories
3
11
grocers
3
$4.64
price per oz
$2.07
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Andytown Coffee Roasters▭ Cat & Cloud.
Distribution · 30% of score46·13
C
carried in 11 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Andytown Coffee Roasters
no top category Cat & Cloud. doesn’t also play in.
only Cat & Cloud.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Andytown Coffee Roasters · Cat & Cloud.
