Balletto Vineyards vs Let It Bee · Bay Area shelf head-to-head
Balletto Vineyards and Let It Bee, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Balletto Vineyards
Let It Bee
18
brand power
14
4
products
3
3
categories
2
4
subcategories
3
1
grocers
1
$28.59
avg price
$16.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Balletto Vineyards▭ Let It Bee
Distribution · 30% of score4·4
L
carried in 1 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Balletto Vineyards
only Let It Bee
no top category Balletto Vineyards doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Balletto Vineyards · 1
only Let It Bee · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Balletto Vineyards · Let It Bee