Bay Area Bee Company vs Glorybee · Bay Area shelf head-to-head
Bay Area Bee Company and Glorybee, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bay Area Bee Company carries more Brand PowerGlorybee is in more Bay Area grocersBay Area Bee Company fields the deeper lineupBay Area Bee Company sits further up the premium end
Bay Area Bee Company
Glorybee
37
brand power
29
16
products
11
1
categories
3
9
grocers
10
$1.22
price per oz
81.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bay Area Bee Company▭ Glorybee
Distribution · 30% of score38·42
carried in 9 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Bay Area Bee Company
no top category Glorybee doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Bay Area Bee Company · 4
only Glorybee · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bay Area Bee Company · Glorybee
