Beecher's Handmade Cheese vs La Tur · Bay Area shelf head-to-head
Beecher's Handmade Cheese and La Tur, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Beecher's Handmade Cheese carries more Brand PowerBeecher's Handmade Cheese is in more Bay Area grocersBeecher's Handmade Cheese fields the deeper lineup
Beecher's Handmade Cheese
La Tur
44
brand power
12
22
products
2
5
categories
1
7
subcategories
1
12
grocers
2
$14.10
avg price
$12.84
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Beecher's Handmade Cheese▭ La Tur
Distribution · 30% of score50·8
L
carried in 12 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Beecher's Handmade Cheese
only La Tur
no top category Beecher's Handmade Cheese doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Beecher's Handmade Cheese · La Tur