Best Day Brewing vs Athletic Brewing Co. · Bay Area shelf head-to-head
Best Day Brewing and Athletic Brewing Co., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Best Day Brewing is in more Bay Area grocersAthletic Brewing Co. fields the deeper lineup
Best Day Brewing
Athletic Brewing Co.
51
brand power
52
25
products
57
3
categories
2
16
grocers
14
20.8¢
price per fl oz
19.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Best Day Brewing▭ Athletic Brewing Co.
Distribution · 30% of score67·58
carried in 16 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Beverages3 vs 4 SKUs
1% of shelf
only Best Day Brewing
only Athletic Brewing Co.
no top category Best Day Brewing doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Best Day Brewing · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Best Day Brewing · Athletic Brewing Co.
