Blount's Family Kitchen vs Rana · Bay Area shelf head-to-head
Blount's Family Kitchen and Rana, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Rana carries more Brand PowerRana is in more Bay Area grocersRana fields the deeper lineup
Blount's Family Kitchen
Rana
18
brand power
43
7
products
38
2
categories
4
3
subcategories
11
2
grocers
8
$10.71
avg price
$10.30
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Blount's Family Kitchen▭ Rana
Distribution · 30% of score8·33
B
carried in 2 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth · 25% of score44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Blount's Family Kitchen
only Rana
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Blount's Family Kitchen · 0
no exclusive doors — everywhere Blount's Family Kitchen is, Rana is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Blount's Family Kitchen · Rana
