Briannas vs Live-a-little · Bay Area shelf head-to-head
Briannas and Live-a-little, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Briannas carries more Brand PowerBriannas is in more Bay Area grocersBriannas fields the deeper lineup
Briannas
Live-a-little
57
brand power
0
39
products
3
3
categories
1
11
subcategories
2
17
grocers
2
$5.99
avg price
$11.45
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Briannas▭ Live-a-little
Distribution · 30% of score71·8
L
carried in 17 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score96
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Briannas
only Live-a-little
no top category Briannas doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Briannas · Live-a-little