Briannas vs Mrs. Cubbison's · Bay Area shelf head-to-head
Briannas and Mrs. Cubbison's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Briannas carries more Brand PowerBriannas is in more Bay Area grocersBriannas fields the deeper lineup
Briannas
Mrs. Cubbison's
57
brand power
16
39
products
6
3
categories
2
11
subcategories
2
17
grocers
3
$5.99
avg price
$3.57
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Briannas▭ Mrs. Cubbison's
Distribution · 30% of score71·13
M
carried in 17 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score96
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Briannas
only Mrs. Cubbison's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Briannas · Mrs. Cubbison's