Cat & Cloud. vs Pachamama Coffee Cooperative · Bay Area shelf head-to-head
Cat & Cloud. and Pachamama Coffee Cooperative, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pachamama Coffee Cooperative carries more Brand PowerPachamama Coffee Cooperative is in more Bay Area grocersPachamama Coffee Cooperative fields the deeper lineup
Cat & Cloud.
Pachamama Coffee Cooperative
23
brand power
30
8
products
11
2
categories
1
3
subcategories
2
3
grocers
9
$2.07
price per oz
$2.05
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cat & Cloud.▭ Pachamama Coffee Cooperative
Distribution · 30% of score13·38
C
carried in 3 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Cat & Cloud.
only Pachamama Coffee Cooperative
no top category Cat & Cloud. doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Cat & Cloud. · 1
only Pachamama Coffee Cooperative · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cat & Cloud. · Pachamama Coffee Cooperative
