Chiquita vs Barnana · Bay Area shelf head-to-head
Chiquita and Barnana, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Chiquita carries more Brand PowerBarnana is in more Bay Area grocersBarnana fields the deeper lineup
Chiquita
Barnana
48
brand power
26
6
products
10
3
categories
3
3
subcategories
5
6
grocers
10
$5.47
avg price
$5.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Chiquita▭ Barnana
Distribution · 30% of score25·42
C
carried in 6 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score39·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Chiquita
only Barnana
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Chiquita · Barnana
