Clio vs Hebel & Co · Bay Area shelf head-to-head
Clio and Hebel & Co, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hebel & Co fields the deeper lineup
Clio
Hebel & Co
31
brand power
34
8
products
14
2
categories
3
3
subcategories
3
7
grocers
7
$1.51
price per oz
$1.97
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Clio▭ Hebel & Co
Distribution · 30% of score29·29
H
carried in 7 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score49·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Clio
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Hebel & Co · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Clio · Hebel & Co
