Coombs Family Farms vs Shady Maple Farms · Bay Area shelf head-to-head
Coombs Family Farms and Shady Maple Farms, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Shady Maple Farms is in more Bay Area grocers
Coombs Family Farms
Shady Maple Farms
28
brand power
32
5
products
5
2
categories
2
11
grocers
13
$1.38
price per fl oz
$1.60
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Coombs Family Farms▭ Shady Maple Farms
Distribution · 30% of score46·54
S
carried in 11 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Coombs Family Farms
only Shady Maple Farms
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Coombs Family Farms · 3
only Shady Maple Farms · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Coombs Family Farms · Shady Maple Farms
