Genuine Bavarian vs Mestemacher · Bay Area shelf head-to-head
Genuine Bavarian and Mestemacher, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mestemacher carries more Brand PowerMestemacher is in more Bay Area grocersMestemacher fields the deeper lineup
Genuine Bavarian
Mestemacher
0
brand power
35
3
products
14
1
categories
1
3
subcategories
5
1
grocers
12
$6.99
avg price
$7.25
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Genuine Bavarian▭ Mestemacher
Distribution · 30% of score4·50
G
carried in 1 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Genuine Bavarian
no top category Mestemacher doesn’t also play in.
only Mestemacher
no top category Genuine Bavarian doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Genuine Bavarian · 0
no exclusive doors — everywhere Genuine Bavarian is, Mestemacher is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Genuine Bavarian · Mestemacher