Glorybee vs Really Raw Honey · Bay Area shelf head-to-head
Glorybee and Really Raw Honey, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Glorybee carries more Brand PowerGlorybee is in more Bay Area grocersGlorybee fields the deeper lineupReally Raw Honey sits further up the premium end
Glorybee
Really Raw Honey
29
brand power
14
11
products
2
3
categories
1
10
grocers
4
81.3¢
price per oz
$1.65
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Glorybee▭ Really Raw Honey
Distribution · 30% of score42·17
R
carried in 10 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score60
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Really Raw Honey
no top category Glorybee doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Glorybee · 7
only Really Raw Honey · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Glorybee · Really Raw Honey