Goodles vs Pasta Roni · Bay Area shelf head-to-head
Goodles and Pasta Roni, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Goodles carries more Brand PowerGoodles is in more Bay Area grocersGoodles fields the deeper lineup
Goodles
Pasta Roni
51
brand power
9
27
products
4
2
categories
1
5
subcategories
1
15
grocers
3
$5.47
avg price
$3.19
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Goodles▭ Pasta Roni
Distribution · 30% of score63·13
P
carried in 15 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score89·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Goodles
only Pasta Roni
no top category Goodles doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Goodles · Pasta Roni