Groundwork Coffee vs La Colombe · Bay Area shelf head-to-head
Groundwork Coffee and La Colombe, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
La Colombe carries more Brand PowerLa Colombe is in more Bay Area grocersLa Colombe fields the deeper lineupGroundwork Coffee sits further up the premium end
Groundwork Coffee
La Colombe
33
brand power
45
15
products
25
1
categories
2
2
subcategories
2
10
grocers
11
53.7¢
price per fl oz
$1.65
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Groundwork Coffee▭ La Colombe
Distribution · 30% of score42·46
G
carried in 10 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score71
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Groundwork Coffee
no top category La Colombe doesn’t also play in.
only La Colombe
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Groundwork Coffee · 2
only La Colombe · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Groundwork Coffee · La Colombe
