Gruns Nutrition vs Sunfood Superfood · Bay Area shelf head-to-head
Gruns Nutrition and Sunfood Superfood, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sunfood Superfood carries more Brand PowerSunfood Superfood is in more Bay Area grocersSunfood Superfood fields the deeper lineup
Gruns Nutrition
Sunfood Superfood
17
brand power
36
4
products
11
1
categories
4
2
subcategories
7
1
grocers
5
$32.49
avg price
$21.46
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gruns Nutrition▭ Sunfood Superfood
Distribution · 30% of score4·21
G
S
carried in 1 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score28·60
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Gruns Nutrition
no top category Sunfood Superfood doesn’t also play in.
only Sunfood Superfood
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Gruns Nutrition · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gruns Nutrition · Sunfood Superfood
