Bay Area · 10 grocers · Contested🌡️ heat 50 · WARM
the green food blends aisle
Bay Area's green food blends aisle is a fragmented shelf spread across many brands: 82 products from 26 brands across 10 grocers. ancient nutrition owns the most shelf · 23% of SKUs, ahead of amazing grass. Store brands hold 1%. The shelf leans plant-based · 1% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 75/100).
82
products
26
brands
$33.96
avg price
$2.26-$10.97 /oz
typical range
More in Health Foods
Who owns the shelf
brands by share of the green food blends shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
scale
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)10 omitted (no oz size)All stores combined.
Market structure
76
highBrand competition
how many brands compete
53
medVariety of offers
how differentiated the shelf is
10
lowTop-brand grip
how much a few brands dominate
75
highLaunch whitespace
room for a new brand
store-brand share: 1% · scores 0-100.
Top products
the green food blends products in the most Bay Area grocers · widest distribution first.
Sunfood Superfoods Supergreens & Protein, Organic
$18.993 grocers
Amazing Grass Super Greens Powder, Original, 30 Servings
$27.993 grocers
Vibrant Health Green Vibrance Single Serving Packet
$2.592 grocers
Vibrant Health Green Vibrance Packet
$3.192 grocers
Navitas Organics Superfood+ Greens Blend
$16.992 grocers
Ancient Nutrition Organic SuperGreens Mango Packets
$26.392 grocers
Amazing Grass Berry Green Superfood
$27.992 grocers
Amazing Grass Super Greens Energy Powder, Lemon Lime, 30 Servings
$27.992 grocers
Bloom Nutrition Greens & Superfoods, Strawberry Kiwi
$34.992 grocers
Vibrant Health Green Vibrance
$36.092 grocers
