Heavenly Hunks vs Margot's Morsels · Bay Area shelf head-to-head
Heavenly Hunks and Margot's Morsels, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Heavenly Hunks is in more Bay Area grocersHeavenly Hunks fields the deeper lineupMargot's Morsels sits further up the premium end
Heavenly Hunks
Margot's Morsels
23
brand power
19
7
products
4
3
categories
1
8
grocers
7
92.9¢
price per oz
$2.02
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Heavenly Hunks▭ Margot's Morsels
Distribution · 30% of score33·29
H
carried in 8 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Margot's Morsels
no top category Heavenly Hunks doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Heavenly Hunks · 6
only Margot's Morsels · 5
both sides measured by the same instruments on the same shelves · see each brand’s full page: Heavenly Hunks · Margot's Morsels