Jeff's Garden vs Santa Barbara Olive Co. · Bay Area shelf head-to-head
Jeff's Garden and Santa Barbara Olive Co., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Jeff's Garden carries more Brand PowerJeff's Garden is in more Bay Area grocersJeff's Garden fields the deeper lineup
Jeff's Garden
Santa Barbara Olive Co.
51
brand power
31
24
products
9
4
categories
3
16
grocers
11
$1.22
price per oz
$1.15
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Jeff's Garden▭ Santa Barbara Olive Co.
Distribution · 30% of score67·46
S
carried in 16 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Jeff's Garden
only Santa Barbara Olive Co.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Jeff's Garden · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Jeff's Garden · Santa Barbara Olive Co.
