Journeyman Meat Co. vs North Country Charcuterie · Bay Area shelf head-to-head
Journeyman Meat Co. and North Country Charcuterie, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 5 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Journeyman Meat Co.
only North Country Charcuterie
no top category Journeyman Meat Co. doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere North Country Charcuterie is, Journeyman Meat Co. is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Journeyman Meat Co. · North Country Charcuterie