Just Bagels vs Boichik Bagels · Bay Area shelf head-to-head
Just Bagels and Boichik Bagels, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Boichik Bagels carries more Brand PowerBoichik Bagels is in more Bay Area grocersBoichik Bagels sits further up the premium end
Just Bagels
Boichik Bagels
15
brand power
30
4
products
6
2
categories
3
1
grocers
9
$6.62
avg price
$19.55
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Just Bagels▭ Boichik Bagels
Distribution · 30% of score4·38
J
carried in 1 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Just Bagels
no top category Boichik Bagels doesn’t also play in.
only Boichik Bagels
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Just Bagels · Boichik Bagels
