Lärabar vs Yes Bar · Bay Area shelf head-to-head
Lärabar and Yes Bar, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lärabar carries more Brand PowerLärabar is in more Bay Area grocersLärabar fields the deeper lineupYes Bar sits further up the premium end
Lärabar
Yes Bar
53
brand power
31
35
products
17
3
categories
1
14
grocers
6
$1.63
price per oz
$2.62
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Lärabar▭ Yes Bar
Distribution · 30% of score58·25
Y
carried in 14 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score95·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lärabar
only Yes Bar
no top category Lärabar doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lärabar · Yes Bar
