La Tur vs Beecher's Handmade Cheese · Bay Area shelf head-to-head
La Tur and Beecher's Handmade Cheese, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Beecher's Handmade Cheese carries more Brand PowerBeecher's Handmade Cheese is in more Bay Area grocersBeecher's Handmade Cheese fields the deeper lineup
La Tur
Beecher's Handmade Cheese
12
brand power
44
2
products
22
1
categories
5
1
subcategories
7
2
grocers
12
$12.84
avg price
$14.10
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ La Tur▭ Beecher's Handmade Cheese
Distribution · 30% of score8·50
L
carried in 2 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only La Tur
no top category Beecher's Handmade Cheese doesn’t also play in.
only Beecher's Handmade Cheese
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only La Tur · 0
no exclusive doors — everywhere La Tur is, Beecher's Handmade Cheese is too.
only Beecher's Handmade Cheese · 10
both sides measured by the same instruments on the same shelves · see each brand’s full page: La Tur · Beecher's Handmade Cheese