Litehouse vs Real Green Foods · Bay Area shelf head-to-head
Litehouse and Real Green Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Litehouse carries more Brand PowerLitehouse is in more Bay Area grocersLitehouse fields the deeper lineup
Litehouse
Real Green Foods
42
brand power
13
29
products
3
6
categories
2
14
subcategories
3
5
grocers
1
$6.40
avg price
$7.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Litehouse▭ Real Green Foods
Distribution · 30% of score21·4
R
carried in 5 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score91
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Litehouse
only Real Green Foods
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Litehouse · 4
only Real Green Foods · 0
no exclusive doors — everywhere Real Green Foods is, Litehouse is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Litehouse · Real Green Foods
