Little Apple Treats vs Flora · Bay Area shelf head-to-head
Little Apple Treats and Flora, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Little Apple Treats is in more Bay Area grocersLittle Apple Treats fields the deeper lineup
Little Apple Treats
Flora
14
brand power
18
6
products
3
4
categories
2
2
grocers
1
$21.07
avg price
$17.22
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Little Apple Treats▭ Flora
Distribution · 30% of score8·4
L
carried in 2 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score39
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Little Apple Treats
only Flora
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Little Apple Treats · 1
only Flora · 0
no exclusive doors — everywhere Flora is, Little Apple Treats is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Little Apple Treats · Flora