Live-a-little vs Briannas · Bay Area shelf head-to-head
Live-a-little and Briannas, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Briannas carries more Brand PowerBriannas is in more Bay Area grocersBriannas fields the deeper lineup
Live-a-little
Briannas
0
brand power
57
3
products
39
1
categories
3
2
subcategories
11
2
grocers
17
$11.45
avg price
$5.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Live-a-little▭ Briannas
Distribution · 30% of score8·71
L
carried in 2 of 24 Bay Area grocers·carried in 17 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Live-a-little
no top category Briannas doesn’t also play in.
only Briannas
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Live-a-little · 0
no exclusive doors — everywhere Live-a-little is, Briannas is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Live-a-little · Briannas