Living Raw vs Tony's Chocolonely · Bay Area shelf head-to-head
Living Raw and Tony's Chocolonely, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Tony's Chocolonely carries more Brand PowerTony's Chocolonely is in more Bay Area grocersTony's Chocolonely fields the deeper lineup
Living Raw
Tony's Chocolonely
0
brand power
54
3
products
28
1
categories
3
1
grocers
20
$5.49
avg price
$7.61
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Living Raw▭ Tony's Chocolonely
Distribution · 30% of score4·83
L
carried in 1 of 24 Bay Area grocers·carried in 20 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Living Raw
no top category Tony's Chocolonely doesn’t also play in.
only Tony's Chocolonely
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Living Raw · 0
no exclusive doors — everywhere Living Raw is, Tony's Chocolonely is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Living Raw · Tony's Chocolonely