Losada vs Jeff's Garden · Bay Area shelf head-to-head
Losada and Jeff's Garden, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Jeff's Garden carries more Brand PowerJeff's Garden is in more Bay Area grocersJeff's Garden fields the deeper lineupJeff's Garden sits further up the premium end
Losada
Jeff's Garden
20
brand power
51
7
products
24
1
categories
4
4
grocers
16
$10.30
avg price
$7.01
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Losada▭ Jeff's Garden
Distribution · 30% of score17·67
L
carried in 4 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Losada
no top category Jeff's Garden doesn’t also play in.
only Jeff's Garden
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Losada · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Losada · Jeff's Garden
