Lunchables vs Sabra · Bay Area shelf head-to-head
Lunchables and Sabra, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sabra carries more Brand PowerSabra is in more Bay Area grocersSabra fields the deeper lineup
Lunchables
Sabra
16
brand power
33
7
products
21
2
categories
2
2
grocers
8
$5.62
avg price
$5.90
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Lunchables▭ Sabra
Distribution · 30% of score8·33
L
carried in 2 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth · 25% of score44·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lunchables
only Sabra
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Lunchables · 0
no exclusive doors — everywhere Lunchables is, Sabra is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lunchables · Sabra