Lye Cross Farm vs Nicasio Valley Cheese Company · Bay Area shelf head-to-head
Lye Cross Farm and Nicasio Valley Cheese Company, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 1 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lye Cross Farm
no top category Nicasio Valley Cheese Company doesn’t also play in.
only Nicasio Valley Cheese Company
no top category Lye Cross Farm doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Lye Cross Farm is, Nicasio Valley Cheese Company is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lye Cross Farm · Nicasio Valley Cheese Company