Manini's vs Passione Pizza · Bay Area shelf head-to-head
Manini's and Passione Pizza, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Passione Pizza carries more Brand PowerPassione Pizza is in more Bay Area grocersPassione Pizza fields the deeper lineup
Manini's
Passione Pizza
14
brand power
27
2
products
10
1
categories
2
1
subcategories
3
2
grocers
4
$6.50
avg price
$8.78
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Manini's▭ Passione Pizza
Distribution · 30% of score8·17
M
carried in 2 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Manini's
no top category Passione Pizza doesn’t also play in.
only Passione Pizza
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Manini's · 2
only Passione Pizza · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Manini's · Passione Pizza