Mary's Gone Crackers vs The Organic Pantry Co. · Bay Area shelf head-to-head
Mary's Gone Crackers and The Organic Pantry Co., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 16 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Mary's Gone Crackers
only The Organic Pantry Co.
no top category Mary's Gone Crackers doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mary's Gone Crackers · The Organic Pantry Co.
