Meet The Source vs L'amourette · Bay Area shelf head-to-head
Meet The Source and L'amourette, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
L'amourette carries more Brand PowerL'amourette is in more Bay Area grocersL'amourette fields the deeper lineupMeet The Source sits further up the premium end
Meet The Source
L'amourette
15
brand power
44
3
products
27
3
categories
3
1
grocers
11
$6.01
price per oz
$2.62
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Meet The Source▭ L'amourette
Distribution · 30% of score4·46
M
carried in 1 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Meet The Source
only L'amourette
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Meet The Source · 0
no exclusive doors — everywhere Meet The Source is, L'amourette is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Meet The Source · L'amourette