Mike's Hot Honey vs Bay Area Bee Company · Bay Area shelf head-to-head
Mike's Hot Honey and Bay Area Bee Company, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mike's Hot Honey is in more Bay Area grocersBay Area Bee Company fields the deeper lineupMike's Hot Honey sits further up the premium end
Mike's Hot Honey
Bay Area Bee Company
38
brand power
37
12
products
16
2
categories
1
11
grocers
9
$1.37
price per oz
$1.22
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Mike's Hot Honey▭ Bay Area Bee Company
Distribution · 30% of score46·38
carried in 11 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Mike's Hot Honey
only Bay Area Bee Company
no top category Mike's Hot Honey doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Mike's Hot Honey · 6
only Bay Area Bee Company · 4
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mike's Hot Honey · Bay Area Bee Company