Mike's Hot Honey vs Nature Nate's · Bay Area shelf head-to-head
Mike's Hot Honey and Nature Nate's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mike's Hot Honey is in more Bay Area grocersNature Nate's fields the deeper lineupMike's Hot Honey sits further up the premium end
Mike's Hot Honey
Nature Nate's
38
brand power
42
12
products
24
2
categories
3
11
grocers
9
$1.37
price per oz
99.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Mike's Hot Honey▭ Nature Nate's
Distribution · 30% of score46·38
carried in 11 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Mike's Hot Honey
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Mike's Hot Honey · 5
only Nature Nate's · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mike's Hot Honey · Nature Nate's
