Miracle Noodle vs Sun Noodle · Bay Area shelf head-to-head
Miracle Noodle and Sun Noodle, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Miracle Noodle carries more Brand PowerMiracle Noodle is in more Bay Area grocersMiracle Noodle fields the deeper lineupMiracle Noodle sits further up the premium end
Miracle Noodle
Sun Noodle
41
brand power
18
15
products
6
4
categories
1
8
subcategories
2
10
grocers
2
$6.86
avg price
$8.12
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Miracle Noodle▭ Sun Noodle
Distribution · 30% of score42·8
S
carried in 10 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score71
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Miracle Noodle
only Sun Noodle
no top category Miracle Noodle doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Miracle Noodle · 9
only Sun Noodle · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Miracle Noodle · Sun Noodle
