Nixie vs Tahoe Artesian Water · Bay Area shelf head-to-head
Nixie and Tahoe Artesian Water, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Nixie carries more Brand PowerNixie is in more Bay Area grocersNixie fields the deeper lineupTahoe Artesian Water sits further up the premium end
Nixie
Tahoe Artesian Water
56
brand power
25
43
products
3
3
categories
2
19
grocers
8
11.3¢
price per fl oz
17.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Nixie▭ Tahoe Artesian Water
Distribution · 30% of score79·33
carried in 19 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Tahoe Artesian Water
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Nixie · Tahoe Artesian Water