Ofek vs Rawkin Raw · Bay Area shelf head-to-head
Ofek and Rawkin Raw, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Rawkin Raw carries more Brand PowerRawkin Raw is in more Bay Area grocers
Ofek
Rawkin Raw
13
brand power
18
3
products
4
2
categories
2
1
grocers
3
$16.99
avg price
$5.57
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Ofek▭ Rawkin Raw
Distribution · 30% of score4·13
O
carried in 1 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score22·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Ofek
only Rawkin Raw
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Ofek · 1
only Rawkin Raw · 3
both sides measured by the same instruments on the same shelves · see each brand’s full page: Ofek · Rawkin Raw